Data-driven regulation for cleaner air and better health | Laure de Preux

If we want to ensure that the price of a product or service reflects its externalities in terms of pollution, we need to calculate the cost of pollution – a more complicated question than calculating a carbon footprint, as it involves varied and local factors. At Imperial College London, Laure de Preux has developed a model for England that could be scaled to other geographies.

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